Author: Perry Haghighi

Verance will pair up its Aspect watermark IP with Connekt’s AI platform

AI-driven technology company Connekt and Verance, a leading ATSC 3.0 Next Gen TV platform company, have partnered to develop the standard for interactive advertising formats to be delivered over the ATSC (Advanced Television Systems Committee) 3.0 standard. The effort will provide an end-to-end solution for networks, content owners and programmers to build and deliver a …

Connekt and Verance have partnered to develop a standard for interactive advertising formats to be delivered over the ATSC 3.0 standard in the US.

An AI-driven tech company “transforming TV advertising for the connected world” has partnered up with a top ATSC 3.0 Next Gen TV platform company to develop the standard for interactive advertising formats to be delivered over the ATSC (Advanced Television Systems Committee) 3.0 standard.

Connekt and Verance have partnered to develop a standard for interactive advertising formats to be delivered over the ATSC 3.0 standard in the US.   In November 2017, the FCC voted to allow the rollout of the ATSC 3.0 advanced broadcast transmission standard. ATSC 3.0 uses both over-the-air (OTA) signals and in-home broadband to deliver a …

LAS VEGAS—San Diego-based personalized audio tech vendor Verance Corp. is using this week’s NAB Show to demonstrate new consumer-facing ATSC 3.0 features that it hopes to soon introduce to pay TV operators.

San Diego, CA, April 6, 2018 – Verance Corporation today announced it will showcase the personalized audio capabilities of ATSC 3.0, ranked in consumer surveys among the most compelling Next Gen TV experiences, at NAB. Using the Aspect audio watermark, which was selected by the Advanced Television Systems Committee as part of the ATSC 3.0 Next Gen …

Verance Aspect and Dolby partner to enhance next-gen TV by delivering personalized audio capabilities across all distribution paths.