Amsterdam, The Netherlands – September 12, 2024 – Verance, a global watermarking company that powers AI provenance and broadband features for broadcast television, announced the availability of a paper submitted to the IBC 2024 Technical Papers Programme titled “Interoperable Provenance Authentication of Broadcast Media using Open Standards-based Metadata, Watermarking and Cryptography.” Authored by John Simmons …
Technology Designed to Increase Public Trust in Broadcast News while Reducing Societal Risk of AI-Generated Disinformation<br><br> San Diego, August 21, 2024 – Verance, a global watermarking company that powers AI provenance and broadband features for broadcast television, today announced the availability of technology to combat deep fakes and AI-generated disinformation using open watermarking standards. The …
San Diego, CA, July 22, 2024 – San Diego Comic-Con will host thousands of attendees and hundreds of industry professionals at the 55th annual convention from July 24-28 at the San Diego Convention Center in San Diego, California. Leading news organizations are enhancing viewer trust by implementing cryptographic signatures with their content to verify their …
San Diego, CA, May 31, 2024 – Verance Corporation, a global watermarking company that powers AI provenance and broadband features for broadcast television, announced it has provided commentary on the National Institute of Standards and Technology (NIST) draft report, NIST AI 100-4: “Reducing Risks Posed by Synthetic Content.” In response to NIST’s request for comments …
March 21, 2024 – OpenAI’s controversial text-to-video software tool Sora has arrived, and new polling confirms the government’s fears about the potential consequential impact of deepfakes in an election year – namely, …
Enables next phase of Hybrid Broadcast Broadband TV Services such as Targeted Advertising and Interactivity for all Television Viewers<br><br> Munich, Germany, March 19, 2024 – Verance, an award-winning provider of standards-based watermarking, today announced its demonstration of the integration of Verance® Aspect® watermarking technology into the Hybrid Broadcast Broadband TV (HbbTV) ecosystem. This demo, taking …
Partnership with Verance enables NextGen TV Interactive Experiences in 100% of Households within the ATSC 3.0 Standard<br><br> Paris, France, February 27, 2024 – Ateme, a global leader in video compression, delivery and streaming solutions with innovation at its core, and Verance, a global watermarking platform that powers broadband features on broadcast television, today announced they …
Geneva, Switzerland, January 25, 2024 – The European Telecommunications Standards Institute (ETSI) has published the TS 103 752-1 V1.2.1 standard in association with Digital Video Broadcasting (DVB) formalizing Dynamic Substitution of Content in Linear Broadcast; Part 1: Carriage and Signaling of Placement Opportunity Information in DVB Transport Streams. The document specifies broadcast signaling for DVB …
Jason Patton, Verance SVP of Sales & Marketing, Talks ADB2 Watermark<br><br> Geneva, November 23, 2023 – Top-level executives and experts from leading market players will discuss the latest developments in the connected TV industry, unveil new products and services and provide exclusive insights in next-generation applications at the 11th HbbTV Symposium and Awards on November 28-29, …
November 14, 2023 – Verance has introduced a watermarking system to digitally authenticate and track trusted news sources for video in advance of the 2024 elections.<br><br> The “first-to-market system” arrives amid stepped up online vigilance by major news organizations, including CBS News, which recently launched a new fact-checking unit for AI to combat misinformation from …
