National Association of Broadcasters (NAB) Show 2023
Las Vegas, CA, April 10, 2023 – Verance’s SVP, Sales & Marketing, Jason Patton, will be presenting at the National Association of Broadcasters (NAB) Show 2023 on Monday, April 17 at 11:30am in a panel on NextGen TV Data Opportunity. Jason will be speaking and answering questions on watermarking and its benefits for measuring audience data. The panel will be hosted by Anne Schelle, managing director of Pearl TV, and will feature Michael Collette, Founder of Mediatech Strategies, Ed Busby, SVP Business Strategy at Tegna, Jessica Daigle, VP of Sales Intelligence at Tegna, and Joshua Chasin, Chief Measurability Officer at Videoamp, alongside Jason.
The 2023 NAB Show Centennial will be the pinnacle for all in the global broadcast, media and entertainment industry. A portal to next-generation technology. A catalyst for best-in-breed products. A place to experience the power of possibility in people met and products discovered.
For more information on the NAB Show 2023 and how to attend visit: https://nabshow.com/2023/
Verance® Aspect™ is a global watermarking platform that powers broadband features on broadcast television by enabling sports betting, dynamic advertising and interactivity across all screens and distribution paths. Aspect supports new and existing industry standards including ATSC 3.0 and HbbTV and works in today’s ATSC 1.0 broadcasting environment. Leading programmers across the United States have deployed Aspect.
Verance content measurement and enhancement technologies are at the forefront of innovation and set the industry standard for television, movies and music. Our solutions have been adopted by over 100 leading entertainment and technology companies and deployed in over 350 million consumer products worldwide. For more information, visit: http://www.verance.com< Back to list